ProActive Integrators

CUSTOMER RELATIONSHIP MANAGEMENT

SYSPRO CRM enables sales, marketing and customer support operations to work collaboratively to achieve total customer satisfaction.

The SYSPRO comprehensive Customer Relationship Management (CRM) solution lets users track and manage all customer and supplier touch points. Customer correspondence, status, vendor relationships, marketing campaigns, service issues, product returns, warranty and repair histories, quote and sales order information are monitored and recorded, providing a 360 degree view of internal or external business relationships.

The SYSPRO sales force automation, marketing and service CRM applications are contained within a single, comprehensive module that gives a complete, in-depth view of the customer. Users can control all aspects of the customer management and sales cycle from a single screen, improving effectiveness and empowering employees with the tools to deliver effective and profitable products and service.

Research shows that over 60% of CRM implementations fail due to the lack of integration with other systems, lack of user acceptance and the inability to quickly customize systems to match specific business requirements. What these points really tell us is that most CRM solutions do not offer the level of database integration that companies really need to gain superior insight and win competitive battles. SYSPRO CRM is an exception. It offers total integration with ERP modules, providing the wealth of real-time data that furthers customer visibility and service.

SYSPRO CRM also offers powerful account synchronication capabilities via replication on the laptop. This feature enhances the marketing, lead capture and field sales efforts to increase sales and profitability.

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